The Social Media Sales Revolution

The Social Media Sales Revolution Cover

The Social Media Sales Revolution

The New Rules for Finding Customers, Building Relationships, and Closing More Sales Through Online Networking

By Landy Chase; Kevin Knebl

McGraw-Hill, Hardcover, 9780071768504, 239pp.

Publication Date: July 14, 2011

Description

Cold-calling is history your future is in social media

The growth of LinkedIn, Twitter, and Facebook have revolutionized how business is done. Professionals of every type-including your prospective buyers-are migrating in droves to social media to find solutions. If you want their business, you have to be there, too.

Traditional sales methods like cold calling are no longer effective. Social media platforms are now your best tools. "The Social Media Sales Revolution" reveals the enormous opportunities now available for developing relationships and gaining new customers by leveraging the power of social media marketing. It provides a groundbreaking method for dominating markets by using the Internet to reverse the client acquisition process: instead of outbound marketing to generate leads, the entire process will flip to one of inbound attraction. You'll Learn how to: Present yourself to the business community online Build a significant online footprint Approach e-prospects Generate qualified leads through e-referrals Close more sales in the new world of social networking

Providing you with an early edge on the competition "The Social Media Sales Revolution" offers the techniques you need today to dominate the marketplace tomorrow.



About the Author
About the Author
Landy Chase is a sales expert who specializes in increasing the effectiveness of business owners, sales executives and managers in sales and marketing skills. Since founding his company in 1993, he has given nearly two thousand paid presentations to corporate and association clients in over sixty different industries. He has worked all over the U.S. as well as with clients in Australia, Asia, Europe and South America. He has developed a reputation for delivering high-value, practical content, skillfully blended with humor, relevant examples and personal stories.

As a speaker with a client re-hire rate in excess of ninety percent, Chase's personal qualifications rank among the top sales trainers nationally and include repeat national President's Club awards as a sales professional, formal experience as a National Sales Trainer for a two-billion-dollar service provider, and management experience directing the efforts of sales forces in both small business and major-account sales. His programs focus on increasing revenue growth through improved sales process management.

He holds the Certified Speaking Professional (CSP) designation from the National Speakers Association, the highest earned level of excellence in the industry and a distinction representing the top seven percent of all members of the speaking profession. He has published over 100 articles and writes regular material for both print and online publications.