Metaphors We Live by

Metaphors We Live by

By George Lakoff; Mark Johnson

University of Chicago Press, Paperback, 9780226468013, 256pp.

Publication Date: April 16, 2003

Description
The now-classic "Metaphors We Live By" changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by" metaphors that can shape our perceptions and actions without our ever noticing them.
In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.


About the Author
George Lakoff isthe Richard and Rhoda Goldman Distinguished Professor of Cognitive Science and Linguistics at the University of California at Berkeley, where he has taught since 1972. He previously taught at Harvardand the University of Michigan. His academic career has been devoted to developing the field of cognitive lingusitics, the cognitive theory of metaphor, construction grammar, embodied conceptual systems, a neural theory of grammar, and the cognitive foundations of mathematics.

Johnson is Professor and Head of the Philosophy Department at the University of Oregon.