Selling the Great War

Selling the Great War Cover

Selling the Great War

The Making of American Propaganda

By Alan Axelrod

Palgrave MacMillan, Hardcover, 9780230605039, 244pp.

Publication Date: March 1, 2009


When the people of the United States were reluctant to enter World War I, maverick journalist George Creel created a committee at President Woodrow Wilson's request to sway the tide of public opinion. The Committee on Public Information monopolized every medium and avenue of communication with the goal of creating a nation of enthusiastic warriors for democracy. Forging a path that would later be studied and retread by such characters as Adolf Hitler, the Committee revolutionized the techniques of governmental persuasion, changing the course of history.
"Selling the War" is the story of George Creel and the epoch-making agency he built and led. It will tell how he came to build the and how he ran it, using the emerging industries of mass advertising and public relations to convince isolationist Americans to go to war. It was a force whose effects were felt throughout the twentieth century and continue to be felt, perhaps even more strongly, today. In this compelling and original account, Alan Axelrod offers a fascinating portrait of America on the cusp of becoming a.

About the Author
Historian Alan Axelrod is the author of the business bestsellers "Patton on Leadership" and "Elizabeth I, CEO, "the Great Generals series books "Patton", "Bradley", and" Marshall", and many books on American and military history. He lives in Atlanta, Georgia.