MBA in a Book
MBA in a Book
Mastering Business with Attitude
Three Rivers Press (CA), Paperback, 9780307451583, 437pp.
Publication Date: September 30, 2008
A sharp, jargon-free guide to the core curriculum of an MBA program, "MBA in a Book" shows how to master the big ideas of business and use them in a practical way to build and enhance career success.
"In the world of business, ideas matter. . . . Some of the sharpest minds in the business world give perceptive looks into innovation, marketing, finance, strategy, and leadership, providing stimulating, useful perspectives on these core topics."
--Larry Bossidy, retired chairman and CEO of Honeywell International and coauthor of "Execution: The Discipline of Getting Things Done"
Great business thinkers such as Michael Porter, Rosabeth Kanter, and Bill George of Harvard Business School; Paul Argenti of the Tuck School at Dartmouth; Jeffrey Sonnenfeld of Yale; Peter Senge of MIT; the entrepreneur and inventor Dean Kamen; and the financial innovator Michael Milken are just a few of the best brains in business, providing the intellectual nourishment that will help you play the game of business at the highest level.
Sam Hill is cofounder of the Helios Consulting Group, which helps top management solve complex marketing problems. With almost twenty years' experience working on marketing issues for leading corporations around the world, he was previously a partner with and Chief Marketing Officer of Booz-Allen & Hamilton and Vice-Chairman of DMB&B, a top twenty global advertising agency. His work has appeared in the Harvard Business Review, Strategy & Business, Fortune, and the Financial Times. He lives with his wife and two children in Winnetka, Illinois.
Glenn Rifkin is a veteran business journalist who has written extensively for the New York Times. He is the co-author of The Ultimate Entrepreneur: The Story of Ken Olsen and Digital Equipment Corporation and has also contributed to the Harvard Business Review, Fast Company, the Boston Globe, Forbes, ASAP, and Strategy & Business. He is currently a senior editor with Knowledge Universe Publishing. He lives with his son in Acton, Massachusetts.
Victoria Griffith is the author of the award winning non-fiction picture book 'The Fabulous Flying Machines of Alberto Santos-Dumont', which won numerous awards, including the prestigious 'Parents' Choice'. Before becoming a full-time author, Victoria spent twenty years as an international journalist, fifteen of which were as a foreign correspondent for the UK's Financial Times. During that time, in which she served as the newspaper's US science correspondent, followed by a stint as its' representative in Brazil, she covered a wide range of topics, including architecture, space exploration, the human genome, the growth of the Internet, and Brazil's Yanomami Indians. Environmental issues also featured and she spent some time in the Amazon rain forest. She even managed to fit in some children's book reviews. Victoria currently resides in Boston with her husband and three daughters.