Cool It

The Skeptical Environmentalist's Guide to Global Warming

By Bjorn Lomborg
Vintage Books USA, Paperback, 9780307741103, 277pp.

Publication Date: October 26, 2010

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Description

Bjorn Lomborg argues that many of the elaborate and staggeringly expensive actions now being considered to meet the challenges of global warming ultimately will have little impact on the world's temperature. He suggests that rather than focusing on ineffective solutions that will cost us trillions of dollars over the coming decades, we should be looking for smarter, more cost-effective approaches (such as massively increasing our commitment to green energy R&D) that will allow us to deal not only with climate change but also with other pressing global concerns, such as malaria and HIV/AIDS. And he considers why and how this debate has fostered an atmosphere in which dissenters are immediately demonized.




About the Author
Bjorn Lomborg is an Associate Professor of Statistics in the Department of Political Science, University of Aarhus, Denmark. He has published in international journals in the fields of game theory and computer simulations. He has given invited lectures on the subjects discussed in The Skeptical Environmentalist in leading universities in North America and Europe following the success of the original Danish edition which has had a significant impact on the terms of the environmental debate within Scandinavia.



Praise For Cool It

“Far more convincing than An Inconvenient Truth.”
The Financial Post
 
“Brimming with useful facts and common sense. . . . [Lomborg's] analysis is smart and refreshing, and it may bridge at least one divide in our too divided culture.”
The Wall Street Journal
 
“Enlightening, eye-opening, brain-nourishing stuff!”
Los Angeles Times
 
“A reasoned addition to the debate about what to do about climate change. . . . Sure to provoke much controversy.”
Esquire
 
“Bjorn Lomborg is the best-informed and most humane advocate for environmental change in the world today. . . . [He] and Cool It are our best guides to our shared environmental future.”
—Michael Crichton
 
“[A] calm, civil, even-handed analysis. [Cool It] is suffused with concern for socially beneficial priorities and for practical steps to do good. . . . It provides some badly needed balance.”
Financial Times

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