Spin Sisters

How the Women of the Media Sell Unhappiness --- and Liberalism --- to the Women of America

By David P. Colley
(St. Martin's Press, Hardcover, 9780312312879, 352pp.)

Publication Date: March 2004

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Description

Blowing the whistle on a job she herself did for over ten years at Ladies Home Journal as editor-in-chief, Blyth reveals the almost institutionalized selling of a liberal/do-gooders message to women through chararacterizing women themselves as victims. Playing on women's compassion and ability to be hooked into "uplifting" stories with a moral or happy ending, American media has convinced the most well-educated, rich and healthy audience in history that they are miserable. She dissects why:

--liberal celebrities' messages aren't scrutinized and in fact presented with a halo of approval
--middle class American women have been sold stress as the new scourge of modern life
--media paints a negative picture of women's lives today, at exactly the moment when women have more money, privlege and choices than ever before
--the club of liberal women who run magazines and television shows have an outsize and lock-step affect on what we "know" about the major issues of the day
--the incestuous relationship between celebrities and media has corrupted journalism
--magazines rarely tell stories about the majority of women whose conservative views don't mesh with their own




About the Author

Myrna Blyth was the editor-in-chief of Ladies' Home Journal from 1981 to 2002 and also in charge of the business side of the magazine for more than a dozen years. She was also founding editor-in-chief and publishing director of MORE magazine. She has won numerous awards as an editor and magazine executive, including the Magazine Publisher Association's Henry Johnson Fisher Award and the Publishing Executive of the Year Award from Advertising Age. Before joining Ladies' Home Journal, Blyth was the executive editor of Family Circle. She's married, has two sons and lives in New York City.




Praise For Spin Sisters

"Should be required reading for all the women in this country who've grown tired of not thinking for themselves."
- The Washington Times

"Blyth shines an unsparing spotlight on the elite media -- and offers a timely warning to not believe the hype."
- Monica Crowley, WABC Radio

"an expose that will certainly wipe those big smiles of the faces of Katie, Diane, [and] Barbara. "
- Bernard Goldberg , bestselling author of Bias


"an expose that will certainly wipe those big smiles of the faces of Katie, Diane, [and] Barbara. "
-Bernard Goldberg , bestselling author of Bias

"Blyth shines an unsparing spotlight on the elite media -- and offers a timely warning to not believe the hype."
-Monica Crowley, WABC Radio

"Should be required reading for all the women in this country who've grown tired of not thinking for themselves."

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