At the Back of the North Wind
Publication Date: October 16, 2001
List Price: $17.00*
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A Victorian fairy tale that has enchanted readers for more than a hundred years: the magical story of Diamond, the son of a poor coachman, who is swept away by the North Wind–a radiant, maternal spirit with long, flowing hair–and whose life is transformed by a brief glimpse of the beautiful country “at the back of the north wind.” It combines a Dickensian regard for the working class of mid-19th-century England with the invention of an ethereal landscape, and is published here alongside Arthur Hughes’s handsome illustrations from the original 1871 edition.
Arthur Hughes is Executive Vice President of ACS, Inc., a database marketing company in Reston, Virginia. He has been designing and maintaining marketing databases for Fortune 500 companies and others for more than a dozen years. He has taught economics at the University of Maryland for 32 years, and lectures in the U.S., Canada, Europe, Latin America, and Asia on marketing. He is a frequent contributor to various publications including "Direct", "DM News, Target Marketing, Marketing Tools, Direct Marketing" and "The International Journal of Database Marketing". He lectures at more than two dozen marketing conferences yearly in the U.S., Canada, Japan, Australia, Brazil, Malaysia, and Portugal. He was a key developer of RFM for Windows, a software product for advanced marketing to customers.