If You're Not First, You're Last

If You're Not First, You're Last Cover

If You're Not First, You're Last

Sales Strategies to Dominate Your Market and Beat Your Competition

By Grant Cardone

John Wiley & Sons, Hardcover, 9780470624357, 256pp.

Publication Date: June 1, 2010

During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition.

But imagine being able to sell your products when others cannot, being able to take market share from both your competitors, and knowing the precise formulas that would allow you to expand your sales while others make excuses.

"If You're Not First, You're Last" is about how to sell your products and services--despite the economy--and provides the reader with ways to capitalize regardless of their product, service, or idea. Grant shares his proven strategies that will allow you to not just continue to sell, but create new products, increase margins, gain market share and much more. Key concepts in "If You're Not First, You're Last" include: Converting the Unsold to Sold The Power Schedule to Maximize Sales Your Freedom Financial Plan The Unreasonable Selling Attitude.

About the Author
Grant Cardone is an international sales expert, sales trainer, motivational speaker, and the author of Closer's Survival Guide and Sell to Survive. Grant lives in Hollywood, California.