Social Pollination
Escape the Hype of Social Media and Join the Companies Winning at It
By Monica L. O'Brien; Jay Wigley (Editor)
(Spaulding House Publishing, Paperback, 9780984234806, 236pp.)
Publication Date: October 2009
Categories: Entrepreneurship, Industries - Media & Communications Industries, Development - Business Development
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Description
Social pollination is about embracing the power of communities and using it to a business's advantage. "Monica knows which social media tools work in every situation."--Penelope Trunk, founder of Brazen Careerist.
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