The Startup Playbook

Secrets of the Fastest-Growing Startups from Their Founding Entrepreneurs

By David S. Kidder; Hanny Hindi; Reid Hoffman (Foreword by)
(Chronicle Books (CA), Hardcover, 9781452105048, 291pp.)

Publication Date: January 2013

List Price: $29.99*
* Individual store prices may vary.
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Description
According to the Kauffman Index of Entrepreneurial Activity, more than 565,000 new businesses were created in 2010 in the United States alone each one of them hoping to strike gold. The Startup Playbook will help them succeed. Going insider to insider with unprecedented access, New York Times bestselling author and Clickable CEO, David Kidder, shares the hard-hitting experiences of some of the world's most influential entrepreneurs and CEOs, revealing their most closely held advice. Face-to-face interviews with 40 founders give readers key insights into what it took to build PayPal, LinkedIn, AOL, TED, Flickr, and many others into household names. Special sections include topics ranging from how to select the right idea to pursue to finding funding and overcoming inevitable obstacles. In an economy demanding change, The Startup Playbook is the go-to for entrepreneurs big and small.



About the Author
David S. Kidder is an entrepreneur with a wide range of technology and marketing expertise. Kidder and his companies have appeared in numerous publications including the "New York Times", the "Wall Street Journal", "USA Today", and "Fast Company". Kidder is a graduate of Rochester Institute of Technology and was a recipient of "ID "magazine's International Design Award. He lives in Westchester, New York, with his wife, Johanna, and son.



Reid Hoffman is an American entrepreneur, venture capitalist, and author who is best known as the cofounder of LinkedIn.
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