How Modern Industrial Agriculture Destroyed Our Most Alluring Fruit
Publication Date: September 2011
List Price: $34.99*
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Estabrook traces the supermarket tomato from its birthplace in the deserts of Peru to the impoverished town of Immokalee, Florida, a.k.a. the tomato capital of the United States. He visits the laboratories of seedsmen trying to develop varieties that can withstand the rigors of agribusiness and still taste like a garden tomato, and then moves on to commercial growers who operate on tens of thousands of acres, and eventually to a hillside field in Pennsylvania, where he meets an obsessed farmer who produces delectable tomatoes for the nation's top restaurants.
Throughout "Tomatoland," Estabrook presents a who's who cast of characters in the tomato industry: the avuncular octogenarian whose conglomerate grows one out of every eight tomatoes eaten in the United States; the ex-Marine who heads the group that dictates the size, color, and shape of every tomato shipped out of Florida; the U.S. attorney who has doggedly prosecuted human traffickers for the past decade; and the Guatemalan peasant who came north to earn money for his parents' medical bills and found himself enslaved for two years.
"Tomatoland" reads like a suspenseful whodunit as well as an expose of today's agribusiness systems and the price we pay as a society when we take taste and thought out of our food purchases.
Pete Larkin, an "AudioFile" Earphones Award winner, has worked in virtually all media. He was the public address announcer for the New York Mets from 1988 to 1993, served as host of WNEW-FM's highly rated "Saturday Morning Sixties" program, and has done hundreds of commercials, promos, and narrations.