Car Guys vs. Bean Counters
The Battle for the Soul of American Business
Publication Date: June 2011
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A legend in the car industry reveals the philosophy that's starting to turn General Motors around.
Bob Lutz held senior leadership positions at GM, Ford, Chrysler, and BMW over the course of an unparalleled forty-seven-year career, culminating in his vice chairmanship of General Motors from 2001 to 2010. He is the bestselling author of Guts: The Seven Laws of Business That Made Chrysler the World's Hottest Car Company. Norman Dietz is a writer, an actor, and a solo performer. Since 1962, he has toured coast to coast, presenting his work before audiences all over the United States and Canada. He is the author of the comic novel Nailing It, as well as Fables & Vaudevilles & Plays and The Lifeguard and the Mermaid, collections of his work for the stage. Norman has also performed frequently on radio and television, and he has recorded over 150 audiobooks, many of which have earned him awards from AudioFile magazine, the ALA, and Publishers Weekly. Additionally, AudioFile named Norman one of the Best Voices of the Century. He lives in Lancaster, Pennsylvania.
"Norman Dietz provides a steady-paced, documentary-style approach to this intriguing material. Lutz's comments will appeal to anyone interested in the fascinating world of auto manufacturing." ---Library Journal Audio Review