Thank You for Arguing
What Aristotle, Lincoln, And Homer Simpson Can Teach Us About the Art of Persuasion
Publication Date: June 2012
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The principles of rhetoric are as vital as ever, as discussed in this book that shows what Aristotle, Lincoln, and Homer Simpson reveal about the art of persuasion.
Jay Heinrichs spent twenty-six years working as a writer, editor, and publishing executive before heading to the North Woods and devoting most of his time to rhetoric. He currently gives frequent workshops to corporations, colleges, schools, and organizations. Jay's prior positions include deputy editor of Outside magazine; editorial director of a magazine group at Rodale, Inc.; chair of the Ivy League Magazine Network; and founding editor of Attache magazine. David Drummond has made his living as an actor for over twenty-five years, appearing on stages large and small throughout the country and in Seattle, Washington, his hometown. He has narrated over thirty audiobooks for Tantor, in genres ranging from current political commentary to historical nonfiction, from fantasy to military, and from thrillers to humor. He received an AudioFile Earphones Award for his first audiobook, Love 'Em or Lose 'Em: Getting Good People to Stay. When not narrating, David keeps busy writing plays and stories for children.
"[Listeners] who want to terrify underlings into submission will learn from Heinrichs that speaking softly while letting your eyes betray cold fury does the trick handily." ---Publishers Weekly