The Day-Glo Brothers

The True Story of Bob and Joe Switzer's Bright Ideas and Brand-New Colors

By Chris Barton; Tony Persiani (Illustrator)
(Charlesbridge Publishing, Hardcover, 9781570916731, 48pp.)

Publication Date: July 2009

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A discovery that made the world a brighter place
Joe and Bob Switzer were very different brothers. Bob was a studious planner who wanted to grow up to be a doctor. Joe dreamed of making his fortune in show business and loved magic tricks and problem-solving.
When an accident left Bob recovering in a darkened basement, the brothers began experimenting with ultraviolet light and fluorescent paints. Together they invented a whole new kind of color, one that glows with an extra-special intensity--Day-Glo.
This cover reproduction is not printed with Day-Glo colors. The actual book, however, is printed using three Day-Glo colors: Saturn Yellow, Fire Orange, and Signal Green.

About the Author
Chris Barton won a Sibert Honor in 2010 for his first book, "The Day-Glo Brothers" (Charlesbridge Publishing). He also wrote "Shark vs. Train, " which garnered numerous awards and was a "New York Times" bestseller. He currently lives in Texas. Visit his website at

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