Strategy for You

Strategy for You Cover

Strategy for You

Building a Bridge to the Life You Want

By Rich Horwath

Greenleaf Book Group, Hardcover, 9781608322510, 160pp.

Publication Date: January 24, 2012

Most people have spent their lives randomly bouncing around like bumper cars, never arriving at the life they want. If fact, new research shows that only 15 percent of adults have a plan for their life. But what if there was a way, a proven way, to experience more of what life has to offer?
In "Strategy for You," world-renowned strategist Rich Horwath provides a proven plan for building the bridge to an exceptional life. Based on Horwath's ground-breaking work in the field of strategic thinking, the book helps readers apply the time-tested principles of business strategy to their lives. The author incorporates GOST (goals, objectives, strategies, tactics_, SWOT (strengths, weaknesses, opportunities, threats), and other business tools into a five-step plan that enables readers to
DISCOVER the purpose in their lives
DIFFERENTIATE their unique strengths
DECIDE how best to allocate their time and talent
DESIGN an effective action plan
DRIVE their plan to ultimate success
To help readers get from where they are today to where they want to go, Horwath illustrates his five-step plan with examples of people who have successfully used strategy as a bridge to realize their destinies.
"Strategy for You" gives readers the opportunity to maximize their true potential at work and at home and build that bridge to the life they've always wanted.

About the Author
Rich Horwath is the president of Sculptura Consulting. He is a former Chief Strategy Officer and serves as a professor of Strategy at the Lake Forest Graduate School of Management. Horwath has authored two books and dozens of articles on business strategy. Horwath earned an MBA with Distinction from the Kellstadt Graduate School of Business at DePaul University and has completed post-graduate studies in strategy at the University of Chicago Graduate School of Business and the Amos Tuck School of Business Administration at Dartmouth College.