Our Black Year
One Family's Quest to Buy Black in America's Racially Divided Economy
Publication Date: May 2013
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On January 1, 2009 the Andersons embarked on a year-long public pledge to "buy black." They thought that by taking a stand, the black community would be mobilized to exert its economic might. They thought that by exposing the issues, Americans of all races would see that economically empowering black neighborhoods benefits society as a whole. Instead, blacks refused to support their own, and others condemned their experiment. Drawing on economic research and social history as well as her personal story, Maggie Anderson shows why the black economy continues to suffer and issues a call to action to all of us to do our part to reverse this trend.
Ted Gregory is a Pulitzer prize-winning reporter at the Chicago Tribune. In addition to his newspaper work, Ted is co-author of the acclaimed book "Our Black Year".