No B.S. Direct Marketing

No B.S. Direct Marketing Cover

No B.S. Direct Marketing

The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses [With CDROM]

By Dan S. Kennedy

Entrepreneur Press, Paperback, 9781932531572, 200pp.

Publication Date: January 1, 2006

Go behind the scenes and cash in on the undisclosed, off-the-record strategies of today's top direct marketers. These high-profile techniques can be applied to your non-direct marketing business with amazing results and direct marketing guru Dan Kennedy can take you there. Dan and his elite team of consultants all phenomenally successful at borrowing direct marketing strategies from the world of mail-order, TV infomercials, etc. to use in ordinary businesses including retail stores, restaurants, sales careers reveal their radically different, super profitable methods and share actual advertising and marketing examples from their businesses Also, sit in on a discussion of the hottest marketing techniques on the audio CD inside. Discover customer-getting, sales-boosting tactics you never new existed

About the Author
Dan S. Kennedy is a leading consultant for direct-marketing companies and entrepreneurs and the bestselling author of "No B.S. Business Success, No B.S.Time Management, "and "No B.S. Sales Success."