The Music Monitor Network was formed in June of 1997 to benefit both mid-sized independently owned music retailers and record labels/distributors. As retailers with 2 to 30 stores, Network account chains are large enough to deal direct with the major labels and are considered to be very important accounts in terms of breaking artists, but their regional focus sometimes makes it hard for the labels to work with them as often as we would like. By combining the marketing efforts of mid-sized chains across the country, the Music Monitor Network allows labels to save time and money by enjoying economies of scale in the execution of innovative promotional/advertising campaigns.

The Music Monitor Network is a proud founding organizer of National Record Store Day: http://www.recordstoreday.com.