The Game (Hardcover)

Penetrating the Secret Society of Pickup Artists

By Neil Strauss

It Books, 9780060554736, 464pp.

Publication Date: September 6, 2005

Other Editions of This Title:
Digital Audiobook (6/15/2009)
Paperback, French (6/1/2009)

List Price: 39.99*
* Individual store prices may vary.


Hidden somewhere, in nearly every major city in the world, is an underground seduction lair. And in these lairs, men trade the most devastatingly effective techniques ever invented to charm women. This is not fiction. These men really exist. They live together in houses known as Projects. And Neil Strauss, the bestselling author, spent two years living among them, using the pseudonym Style to protect his real-life identity. The result is one of the most explosive and controversial books of the year -- guaranteed to change the lives of men and transform the way women understand the opposite sex forever.

On his journey from AFC (average frustrated chump) to PUA (pick-up artist) to PUG (pick-up guru), Strauss not only shares scores of original seduction techniques but also has unforgettable encounters with the likes of Tom Cruise, Britney Spears, Paris Hilton, Heidi Fleiss, and Courtney Love. And then things really start to get strange -- and passions lead to betrayals lead to violence. The Game is the story of one man's transformation from frog to prince -- to prisoner in the most unforgettable book of the year.

About the Author

Neil Strauss is the author of the New York Times bestsellers The Game, Rules of the Game, Emergency, and Everyone Loves You When You’re Dead. He is also the co-author of three other New York Times bestsellers - Jenna Jameson's How to Make Love Like a Porn Star, Mötley Crüe's The Dirt and Marilyn Manson's The Long Hard Road out of Hell. A writer for Rolling Stone, Strauss lives in Los Angeles.

Praise For The Game: Penetrating the Secret Society of Pickup Artists

“Strauss is either a sex god or the anti-Christ, depending on your perspective.”
— The Daily Express

“The funniest book I have read all year.”
— Tony Parsons

“Neil Strauss has it all figured out. When it comes to the mating dance, Strauss knows how to lead.”
— Chicago Sun-Times

“Strauss is a superstar…a stunningly explicit book.”
— The Times (London)

“The book everyone’s talking about.”
— GQ

“Touching and witty, four stars.”
— Time Out New York

“Probably the most important self-help book you’ll ever read.”
— Sunday Sport

“The first time the alphabet of male seduction has been painstakingly translated and written down.”
— The Observer

“The single guy’s bible.”
— The Daily Express

“a fascinating window into a world that Strauss has brought up from the underground. It’s impossible to put down.”
— Calgary Herald

“Compulsive reading.”
— Irish Times

“To call it a book would be an understatement. I prefer to think of it as the Bible.”
— The Sunday Mercury

“an engaging and hilarious read...empowering.”
— Pop Matters

— Newsweek