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Genuine Authentic

The Real Life of Ralph Lauren

Michael Gross


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Paperback (7/24/2018)


A fascinating and comprehensive look into the life of American fashion designer Ralph Lauren, now with an afterword.

“ admiring.”—New York Times

There are at least two Ralph Laurens.

To the public he's a gentle, modest, yet secure and purposeful man. Inside the walls of Polo Ralph Lauren, though, he was long seen by some as a narcissist, an insecure ditherer, and, at times, a rampaging tyrant.

Michael Gross, author of the bestsellers Model and 740 Park, lays bare the truths of this fashion emperor's rise, and reveals not only the secrets of his meteoric success in marketing our shared fantasies, but also a widely unknown side that's behind the designer’s chic façade.

Praise For Genuine Authentic: The Real Life of Ralph Lauren

“Catty...dishy...jammed with detail.”
New York Times Book Review

— Cathy Horyn, The New York Times

“Highly readable—and honorable.”
— New York Newsday

“Explodes the myths.”
Denver Post

— Detroit Free Press

— Fashion Wire Daily

“Compelling...Juicy stuff.”
— Toronto Star

— The Star

“Gross’ research is impressive.”

Harper Perennial, 9780060958480, 432pp.

Publication Date: January 20, 2004

About the Author

Michael Gross, the New York Times bestselling author of Model: The Ugly Business of Beautiful Women, 740 Park: The Story of the World’s Richest Apartment Building, and House of Outrageous Fortune: Fifteen Central Park West, the World’s Most Powerful Address, is the editor-in-chief of Avenue, a contributing editor for Departures, and his journalism and other writing has appeared in magazines and newspapers throughout the world, including the New York Times, New York, GQ, Esquire, and Vanity Fair. He lives in New York City.