Pitch Perfect (Hardcover)
How to Say It Right the First Time, Every Time
HarperBusiness, 9780062273222, 288pp.
Publication Date: April 1, 2014
Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. He is also a trusted advisor in the C-suites of tech companies like, Facebook, Spotify, AirBnB, Dropbox and Salesforce.com.
Saying the right thing the right way can make the difference between sealing the deal or losing the account, getting a promotion, or getting a pink slip. It’s essential to be pitch perfect—to get the right message across to the right person at the right time. In Pitch Perfect, Bill McGowan shows you how to craft the right message and deliver it using the right language—both verbal and nonverbal.
Pitch Perfect teaches you how to overcome common communication pitfalls using McGowan’s simple Principles of Persuasion, which are highly effective and easy to learn, implement, and master. With Pitch Perfect you can harness the power of persuasion and have people not only listening closely to your every word but also remembering you long after you’ve left the room.
About the Author
Bill McGowan is the founder and CEO of Clarity Media Group. A two-time Emmy Award–winning correspondent, McGowan has conducted hundreds of interviews with newsmakers, CEOs, celebrities, authors, editors, attorneys, and athletes. McGowan now uses that experience to coach and train everyone from corporate CEOs to celebrities such as New York Giants quarterback Eli Manning, the actress Katherine Heigl, and the jazz great Wynton Marsalis. He also speaks regularly to large corporate audiences at such companies as Credit Suisse, Condé Nast, and Campbell's.
Alisa Bowman has collaborated on seven New York Times bestselling books. Her articles have appeared in Prevention, Family Circle, , and many other national magazines.
Praise For Pitch Perfect: How to Say It Right the First Time, Every Time…
— Sheryl Sandberg
“Bill McGowan has captured the indefinable human essence of his teaching on the written page. You are assured of learning more than you can imagine while enjoying Pitch Perfect.”
— Wynton Marsalis, managing and artistic director, Jazz at Lincoln Center
“[This] guidebook....is evenhanded and straightforward and brims with advice for anyone hoping to brush up on public speaking, effective presentation skills and interviewing prowess both within and outside of the contemporary workforce marketplace.”
— Kirkus Reviews
“Success depends on having a great game plan. In Pitch Perfect, Bill McGowan provides just that-winning strategies for how to improve your communication skills, especially in life’s red-zone situations.”
— Eli Manning, quarterback, New York Giants
“In today’s world of micromessages and fleeting attention spans, connecting with your audience is more important than ever. Bill McGowan’s Pitch Perfect provides valuable and proven strategies for anyone looking to communicate effectively.”
— Denise Morrison, president and CEO, Campbell Soup Company
“Bill McGowan has identified a fresh and simple way for us to rethink how we communicate. His innovative strategies work not just in our professional lives but in everyday life as well. That’s why he’s an excellent teacher and why I always enjoy working with him.”
— Daniel Ek, CEO, Spotify
“Bill McGowan proves in Pitch Perfect what his clients already know-he is the premiere communications coach in business today. His insightful advice and strategies work.”
— Thomas Keller, The French Laundry
“You can learn to express yourself more effectively, handle difficult conversations gracefully and deliver a great presentation by following and practicing…McGowan packs the book with valuable examples of what was said versus what should have been said…Filled with smart, valuable advice, Pitch Perfect is a home run.”