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That's Disgusting

Unraveling the Mysteries of Repulsion

Rachel Herz, PhD


List Price: 15.95*
* Individual store prices may vary.

Other Editions of This Title:
Hardcover (1/23/2012)


"A lively look at all things revolting." —New York Times Book Review

Why do we watch horror movies? What is the best way to persuade someone to quit smoking? And what on earth is the appeal of competitive eating? In this lively, colorful book, Rachel Herz answers these questions and more, shedding light on an incredible range of human traits—from food preferences and sexual attraction to moral codes and political ideology—by examining them through the lens of a fascinating subject: disgust. Combining lucid scientific explanations and fascinating research with a healthy dose of humor, That’s Disgusting illuminates issues that are central to our lives: love, hate, fear, empathy, prejudice, humor, and happiness.

Praise For That's Disgusting: Unraveling the Mysteries of Repulsion

Should be required reading.
— Becky Krystal - Washington Post

In her lively tour of vileness, Herz argues that disgust is in the mind of the beholder.
— Nature

Leaves you contemplating how your own sense of disgust may be manipulated, or even overcome.
— New Scientist

Not for the squeamish. A lively, quotable survey of how a specific emotion works for and against our benefit.
— E. James Lieberman - Library Journal

In this smart and engaging book, Rachel Herz tells the story of disgust. She shows how it permeates everything that matters. It determines what we eat and who we talk to and who we sleep with. It infuses our law and our politics, and can, sometimes, be a source of great pleasure. Disgust is, as Herz explains, the truest mirror of human nature. This is a fascinating book on a disturbing but important topic.
— Paul Bloom, professor of psychology, Yale University, and author of How Pleasure Works

W. W. Norton & Company, 9780393344165, 304pp.

Publication Date: February 25, 2013

About the Author

Rachel Herz is a neuroscientist specializing in perception and emotion. She teaches at Brown University and Boston College, and is a professional consultant. The author of The Scent of Desire and That’s Disgusting, she lives in Rhode Island.