Guerrilla Selling (Paperback)

By Jay Conrad Levinson, President, Orvel Ray Wilson, William K. Gallagher

Mariner Books, 9780395578209, 224pp.

Publication Date: March 23, 1992

Other Editions of This Title:
Digital Audiobook (5/16/2012)
Compact Disc (6/20/2012)
Hardcover (5/14/2014)
MP3 CD (6/20/2012)

List Price: 15.95*
* Individual store prices may vary.

Description

Today's increasingly competitive business environment requires new skills and commitment from salespeople. Like the successful Guerrilla Marketing and Guerrilla Marketing Attack, this book presents unconventional ideas that are easy, and exciting for entrepreneurs at every level.


About the Author

Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.