The Essential Scratch & Sniff Guide to Becoming a Whiskey Know-It-All
Know Your Booze Before You Choose
Other Editions of This Title:
Whiskey fever is sweeping the nation. Every day, craft distilleries are popping up in remote counties and urban centers, offering a wealth of great choices to consumers—and just as many puzzlements. Does the introduction of a simple “e” to go from whisky to whiskey mean anything? What’s the difference between Scotch and Rye? What’s Canadian whisky anyway? And what about the whiskeys of Scotland, Japan, and Ireland? Where's a humble Joe to start? In this witty kid-style book on an adult topic, Richard Betts boils down his know-how into twenty pages, cooling our “brown-sweat” anxieties and dividing whiskey into three simple categories: Grain, Wood, and Place. While most whiskey tomes are about as fun as a chemistry lesson, Betts makes the learning slide down easy, reassuring us that this exalted spirit is just distilled beer and, through a nasal romp, helping us figure out which kinds we love best. Humorous illustrations and scratch-and-sniff scents (vanilla, sandalwood, grass, and more) help would-be connoisseurs learn their personal preferences. Language label and Map to Your Desires included.
Praise For The Essential Scratch & Sniff Guide to Becoming a Whiskey Know-It-All: Know Your Booze Before You Choose…
“My wife is Scottish, so I needed to learn about whiskey – and this was the way!” – Sir Richard Branson, legendary entrepreneur and founder, Virgin Group
“This is really the ultimate ‘hack’ on whiskey. I learned why I should try Monkey Shoulder Blended Malt faster than Google Maps could teach me where the Glorioso Islands are.” – Edward Norton, Oscar-nominated actor
Rux Martin/Houghton Mifflin Harcourt, 9780544520608, 22pp.
Publication Date: October 6, 2015
About the Author
CRYSTAL ENGLISH SACCA is an award-winning advertising art director.
WENDY MacNAUGHTON's work has appeared in the New York Times and the Wall Street Journal.