How to Speak Machine (Digital Audiobook)
Computational Thinking for the Rest of Us
Publication Date: November 18, 2019
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"Maeda is to design what Warren Buffett is to finance." --Wired
John Maeda is one of the world's preeminent interdisciplinary thinkers on technology and design. In How to Speak Machine, he offers a set of simple laws that govern not only the computers of today, but the unimaginable machines of the future.
Technology is already more powerful than we can comprehend, and getting more powerful at an exponential pace. Once set in motion, algorithms never tire. And when a program's size, speed, and tirelessness combine with its ability to learn and transform itself, the outcome can be unpredictable and dangerous. Take the seemingly instant transformation of Microsoft's chatbot Tay into a hate-spewing racist, or how crime-predicting algorithms reinforce racial bias.
How to Speak Machine provides a coherent framework for today's product designers, business leaders, and policymakers to grasp this brave new world. Drawing on his wide-ranging experience from engineering to computer science to design, Maeda shows how businesses and individuals can identify opportunities afforded by technology to make world-changing and inclusive products--while avoiding the pitfalls inherent to the medium.
About the Author
JOHN MAEDA is the Head of Computational Design & Inclusion at Automattic. An engineer, computer scientist and designer by training, Maeda is also the former president of the Rhode Island School of Design and partner at Kleiner Perkins Caufield & Byers. He is also the author of the books The Laws of Simplicity and Redesigning Leadership.