What the CEO Wants You to Know (Hardcover)
How Your Company Really Works
Crown Business, 9780609608395, 144pp.
Publication Date: February 13, 2001
What the CEO Wants You to Know captures these insights and explains in clear, simple language how to do what great CEOs do instinctively and persistently: * Understand the basic building blocks of a business and use them to figure out how your company makes money and operates as a total business. * Decide what to do, despite the clutter of day-to-day business and the complexity of the real world. Many people spend more than a hundred thousand dollars on an MBA without learning to pull these pieces of the puzzle together. Many others lack a formal business education and feel shut out from the executive suite. What the CEO Wants You to Know provides you with the universal laws of business success, no matter whether you are selling fruit from a stand or running a Fortune 500 company.
About the Author
Praise For What the CEO Wants You to Know: How Your Company Really Works…
"What the CEO Wants You to Know is a book that should be read by everyone-from the newest recruit to the most seasoned senior manager."
— Jac Nasser, CEO and President, Ford Motor Company
"These ideas help simplify complexity and provide a lifetime of value. What the CEO Wants You to Know is a gem of a book."
— Larry Bossidy, former Chairman and CEO, AlliedSignal
"This is a book that's been needed for years. Ram Charan shares the secret to finding your way in the business world and making your career more meaningful."
— Chad Holliday, Chairman and CEO, Dupont
"Reading this book is like putting on a pair of glasses-suddenly the guts of the business are crystal clear."
— Dave Robino, Vice Chairman, Gateway Computer
"Finally, a book that shows how business really works."
— Bob Nardelli, President and CEO, GE Power Systems
"Business acumen-Ram Charan's term for using the universal laws of business — is the name of the game today."
— Lois D. Juliber, COO, Colgate-Palmolive