Red-Hot and Righteous (Paperback)
The Urban Religion of the Salvation Army
Harvard University Press, 9780674003965, 290pp.
Publication Date: October 6, 2000
List Price: 16.95*
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In this study of religion, urban life, and commercial culture, Diane Winston shows how a militant Protestant mission established a beachead in the modern city. When The Salvation Army, a British evangelical movement, landed in New York in 1880, local citizens called its eye-catching advertisements vulgar and dubbed its brass bands, female preachers, and overheated services sensationalist. Yet a little more than a century later, this missionary movement had evolved into the nation's largest charitable fund-raiser - the very exemplar of America's most cherished values of social service and religious committment.