The Star Factor (Hardcover)

By William Seidman, Richard Grbavac

Amacom, 9780814433201, 232pp.

Publication Date: December 3, 2013

List Price: 25.00*
* Individual store prices may vary.


In every company, a select few produce more, sell more, and deliver better results. These stellar performers consistently outshine their peers-and achieve more than most would believe possible. If only these people could be cloned The Star Factor delivers the next best thing: a unique system for unlocking their wisdom, transforming that knowledge into actionable steps, and helping other employees internalize these new attitudes and behaviors, bringing much-needed change to the whole organization. The book's proven Affirmative Leadership methodology has produced astonishing results for companies in a range of industries: The world's largest semiconductor manufacturer doubled its accuracy rate for inventory management forecasting; and a top fast food chain dramatically reduced its employee turnover. Supported by recent breakthroughs in neuroscience, including research on motivation, learning, and achievement, The Star Factor presents a sustainable, people-centered system to build a culture of greatness that starts with the stars and spreads to every corner and every level of the organization.

About the Author

WILLIAM SEIDMAN is a recognized expert on the subject of executive decision making and performance improvement, and co-founder, CEO, and president of Cerebyte, a consultancy focused on increasing organizational performance. RICHARD GRBAVAC joined Cerebyte in 2002, bringing 27 years of experience in sales, product development, organizational development, and consulting.