Elastic (Hardcover)

Flexible Thinking in a Time of Change

By Leonard Mlodinow

Pantheon Books, 9781101870921, 272pp.

Publication Date: March 20, 2018

List Price: 28.95*
* Individual store prices may vary.

Description

Tap into the hidden power of your brain.

"Elastic is a book that will help you survive the whirlwind."
--Daniel H. Pink, author of When and A Whole New Mind

Are you worried the pace of the modern world is going to leave you behind? Do you feel like your head is going to explode if you receive one more email? The best-selling author of Subliminal and The Drunkard's Walk, Leonard Mlodinow, teaches us how to unleash the natural abilities we all possess that are essential to thriving in these dynamic and troubled times.

Everyone knows that creative thinkers can thrive in periods of upheaval. Truly original minds capitalize when everyone else struggles. And most of us assume creativity is an innate ability reserved for a select few. But Mlodinow shows us that we all have encoded in our brains a skill he terms elastic thinking--a bottom-up cognitive style that frees our minds to be more adept at generating and incorporating novel ideas. Tapping into this natural ability enabled innovators from Mary Shelley to Miles Davis, from the inventor of jumbo-sized popcorn to the creators of Pok mon Go, to effect paradigm shifts in our culture and society.

Leonard Mlodinow reveals how we can navigate the rapidly changing landscapes around us and provides actionable advice as to how we can harness our elastic brain at just the right time.


About the Author

LEONARD MLODINOW's previous books include the best sellers Subliminal (winner of the PEN/E. O. Wilson Literary Science writing award), The Drunkard's Walk (a New York Times Notable Book), War of the Worldviews (with Deepak Chopra), and The Grand Design (with Stephen Hawking), as well as The Upright Thinkers, Feynman's Rainbow, and Euclid's Window. He also wrote for the television series MacGyver and Star Trek: The Next Generation.leonardmlodinow.com