Controversies in Contemporary Advertising (Paperback)

By Kim B. Sheehan

Sage Publications, Inc, 9781452261072, 336pp.

Publication Date: August 5, 2013

List Price: 76.00*
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Description

Presenting a range of perspectives on advertising in a global society, this Second Edition of Controversies in Contemporary Advertising, by Kim Bartel Sheehan, examines economic, political, social, and ethical perspectives and covers a nu.