Elephants Before Unicorns (Paperback)

Emotionally Intelligent HR Strategies to Save Your Company

By Caroline Stokes, Darrell West (Foreword by)

Entrepreneur Press, 9781599186580, 220pp.

Publication Date: September 24, 2019

List Price: 21.99*
* Individual store prices may vary.


Driven entrepreneurs seem to always be in search of their "unicorn" team--that match made in heaven that opens the door to freedom and endless possibility. Unfortunately, huge obstacles--the "elephants"--tend to get in the way.

Bringing her expertise from HR to EQ, Caroline Stokes offers real-world solutions to the people management problems business owners like you face right now. Dive into this book and learn how to:

  • Hire the right people by taking your time
  • Build an onboarding process that fits your company culture and makes new hires feel welcome
  • Keep employees happy, healthy, engaged, and educated so they always perform their best
  • Think smart before acting so strategies are their most effective
  • Adapt to industry trends and workforce shifts to earn the best results

About the Author

Caroline Stokes is a human capital entrepreneur helping everyone move forward in the 4th industrial revolution. She founded FORWARD executive headhunting and executive coaching company designed for global innovation leaders and hosts The Emotionally Intelligent Recruiter podcast and learning platform to help recruiters evolve in the AI age.