Innovation for Underdogs (Hardcover)

How to Make the Leap from What If to Now What

By David Pensak, Elizabeth Licorish

Career Press, 9781601630353, 224pp.

Publication Date: November 1, 2008

List Price: 19.99*
* Individual store prices may vary.


Have you ever wanted to change your life? Make it easier or get rid of the tough stuff? Have you ever simply asked yourself, ??What if??? Anyone who wants a void filled, a problem solved, or a question answered, can learn to innovate. And it doesn'??t matter how much education you have or how high you sit on the corporate ladder. If you think that learning innovation means reading boring instructional manuals and paying a fortune for classes, you??'re wrong. Innovation for Underdogs explains how innovation is a practical process, not some miraculous insight. Everyone can innovate! This book is a witty, intelligent, and humorous entry into the mind of one of the world?'s greatest innovators, Dr. David Pensak. Creator of the first Internet firewall, Dr. Pensak has amassed a huge wealth of innovation inspiration through his own critical work. Innovation for Underdogs shows you how to dig to the root of your problems and surface with solutions make life a lot easier and more lucrative!