Ready, Fire, Aim (Paperback)

An Immigrant's Tales of Entrepreneurial Terror

By Charles Ota Heller

WriteLife Publishing, 9781608081813, 290pp.

Publication Date: June 1, 2017

List Price: 16.95*
* Individual store prices may vary.


Charles Ota Heller has been an entrepreneur and mentor to entrepreneurs for over 40 years. Heller is a Holocaust survivor who arrived in the US as a penniless 13-year-old, speaking only two words of English. With strength, persistence, and determination, he went on to earn an athletic scholarship to college and obtain three degrees in engineering. He became an academic at the cutting edge of new computer technology and was bitten by the entrepreneurial bug. Over the next 20 years as CEO of technology companies and an additional 20 year as an investor, Charlie experienced the joys, successes, failures, and terrors of entrepreneurship. When the FBI attempted to shut down his company on a trumped-up charge, memories of World War II and the Gestapo filled him with the terror of uncertainty. Ready, Fire, Aim is the story of his riveting journey, told as a powerful, candid, engrossing adventure that only entertains but also provides valuable takeaways for present and budding entrepreneurs.

About the Author

Charles Ota Heller was born in Prague three years before the country was occupied by Germany. He is the author of the award-winning memoir, Prague: My Long Journey Home. Heller was the recipient of Maryland’s Entrepreneur of the Year award, Oklahoma State’s Lohmann Medal, and CUA’s Alumni Achievement Award. He was the youngest-ever tenured professor at the Naval Academy and the first Professor of Practice in the history of the University of Maryland. In 2015, he was inducted into the Oklahoma State University CEAT Hall of Fame.