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Designing For Social Change

Strategies for Community-Based Graphic Design

Andrew Shea, William Drenttel (Foreword by), Ellen Lupton (Illustrator)

Paperback

List Price: 24.95*
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Description

This newest title in the design briefs series is a compact, hands-on guide for graphic design professionals who want to start helping communities and effectuating social change in the world. Author Andrew Shea presents ten strategies for successful community engagement, grounding each one in two real world case studies. The twenty projects featured in the book are by both design professionals and students and range from creating a map of services for the homeless community in Santa Monica, helping Chicago's Humboldt Park community by designing a website where donors can buy essential items for community members, to encouraging LA's Latina community to go for an annual PAP exam in an attempt to prevent cervical cancer through carefully designed posters, murals, and other material. Designing for Social Change is both an inspiration and a how-to book that encourages graphic designers everywhere to go out and do good with their work, providing them with the tools to complete successful projects in their communities.


Praise For Designing For Social Change: Strategies for Community-Based Graphic Design

"A compact compendium for graphic designers looking to expand their practice with more community-based design projects." -- Core77

"Designers who want their work to improve their community and create social impact will benefit from reading the case studies in Designing for Social Change.... Written for creatives, teachers, and organizations, author Andrew Shea also addresses project-funding ideas in this colorful and concise guide." -- Communication Arts

"An inspiring collection of projects that prove graphic design isn't all corporate logos and glossy page layouts." -- Fast Company

"An insightful guidebook and designer's co-pilot containing a compilation of case studies that illustrate project concepts, funding resources, processes, strategies, and outcomes. It is a go-to resource for any designer interested or engaged in community-based work" - The Designer's Review of Books

Princeton Architectural Press, 9781616890476, 160pp.

Publication Date: March 7, 2012