Skip to main content


Unreasonable Success and How to Achieve It

Unlocking the 9 Secrets of People Who Changed the World

Richard Koch

Hardcover

List Price: 27.99*
* Individual store prices may vary.

Entrepreneur Press, 9781642011463, 336pp.

Publication Date: December 8, 2020



About the Author

Richard Koch is the author of The 80/20 Principle, which has sold more than a million copies, and been published in approximately forty languages. He is also a successful entrepreneur and investor whose ventures have included Filofax, Plymouth Gin, Belgo restaurants and Betfair, the world's largest betting exchange. He was formerly a partner of Bain & Company, and co-founder of LEK Consulting. He has written more than twenty acclaimed books on business and ideas.