The Fundamentals of Typography (Paperback)

Second Edition

By Gavin Ambrose, Paul Harris

AVA Publishing, 9782940411764, 192pp.

Publication Date: October 26, 2011

List Price: 36.95*
* Individual store prices may vary.


The Fundamentals of Typography (Second Edition) introduce the fundamental principles of typographic theory and practice. It covers a wide range of subjects, including the history of typography, typographic detailing and the use of creative typography across a range of media. Packed with clear explanations, expanded illustrations and historical and contemporary examples from leading practitioners around the world. The second edition includes considerable new and revised content from the authors, including new case studies and student exercises.

About the Author

Gavin Ambrose is a practising graphic designer. His current commercial practice includes clients from the arts sector, publishers and advertising agencies. Paul Harris is a freelance writer and editor. His work has appeared extensively in magazines and journals on both sides of the Atlantic.