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Cover for Leadership


Lesson One: Mastering the fundamentals of leadership

Morten Heedegaard


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LEADERSHIP: LESSON ONE focuses on the fundamentals of effective leadership by providing a simple and actionable framework that leaders can apply to any project or initiative. Thanks to its simplicity, it is universally applicable. Just like in sports, it is crucial to master the fundamentals. These core elements may not appear difficult, but it requires training and even more training again to become a real champion. For new leaders and those with less experience, it provides the foundation for effective leadership, to which one can always return, and to which more advanced layers can be added at later stages throughout the leadership journey. And for senior or more experienced leaders, it is a useful guide that can help shape new initiatives and get things back on track when they go off the rails. And it will help you coach your team of less-experienced leaders so that they too can lead with confidence.

Festina Lente Publishing, 9788799885602, 104pp.

Publication Date: February 26, 2016

About the Author

Morten Heedegaard has more than 25 years of experience working in several international companies across different industries, and 15 years of leadership experience in various positions. His experience includes leading commercial sales and marketing operations covering more than 15 European countries, several years on the management team of a multi-country consumer goods company, and extensive functional experience in marketing, sales, export management and customer partnering and development. Aiming to grow both customer satisfaction and company results, he has been leading and facilitating projects up to a European scale within the areas of sales, marketing, innovation, finance and supply chain, and he is appreciated for his ability to orchestrate projects and workshops that range from operational who-does-what-how workshops to multi-day management team sessions. He believes that continuous development of people, tools and processes is a prerequisite for an organization's continuous success. And it all starts with leadership.